Re-inventing Media Cont.ent in Nigeria

Creating a Balance Between Social Responsibility and Business Concern

  • CHINYERE STELLA OKUNNA
Keywords: Social Responsibility, Business Concern, Re-inventing Media Content

Abstract

Balancing the cost of high quality journalism against corporate profits is one of the significant changes In, ..
journalism today
(Johnson, 2001)

...broadcast journalists and producers must be re-orientated to embrace and prioritize development communication and do less of the prevailing
commercial stuff ... (Aina, 2002)

Published
2020-07-22
How to Cite
OKUNNA, C. S. (2020). Re-inventing Media Cont.ent in Nigeria: Creating a Balance Between Social Responsibility and Business Concern. University of Nigeria Interdisciplinary Journal of Communication Studies , 2(1). Retrieved from https://www.journal.ijcunn.com/index.php/IJC/article/view/95
Section
Articles