THE IMPACT OF THE NEW COMMUNICATION TECHNOLOGIES ON THE BROADCAST INDUSTRY

  • CHURCH S. AKPAN
Keywords: new communication technologies, broadcast industry, Digital technology in television

Abstract

The impact of the new communication technologies on the broadcast industry has been improved. For instance, information through the radio and television can reach people around the world with a second, thanks to digital technology. Digital technology in television enables broadcast stations to transmit through many channels at any given spectrum width. To the advertiser, computer graphics now create exciting advertisement on television. Suffice to say that as these new technologies make an increasing impact on the broadcast media industry, we will not only want to keep alert to how the broadcast media change but to how the broadcast media practitioners use these new technologies.

Published
2020-06-30
How to Cite
AKPAN, C. S. (2020). THE IMPACT OF THE NEW COMMUNICATION TECHNOLOGIES ON THE BROADCAST INDUSTRY. University of Nigeria Interdisciplinary Journal of Communication Studies , 1(1). Retrieved from https://www.journal.ijcunn.com/index.php/IJC/article/view/74
Section
Articles